Privacy policy

Privacy Policy

Fashion Brazil (“we”, “us” or “our”) take our privacy obligations seriously. In this Privacy Policy, “you” and “your” refers to the individual providing Personal Information to us. Personal Information is information relating to an individual that can be used to identify an individual or which is linked to an identified individual.

This Privacy Policy explains how we collect, hold, use and disclose your Personal Information. By using our website www.fashionbrazil.co.nz (“this website”) you agree to the terms of this Privacy Policy.

1. What information we collect from you
When you make a purchase from our store, as part of the buying and selling process, we collect the following Personal Information: 

  • your name, email address, delivery address, and phone number
  • billing information
  • products purchased
  • whether you are a participant in our Loyalty Program and details related to your membership, such as loyalty points or discounts earned

Account and Loyalty Program Information
When you create an account, we collect your name, email, delivery address, and phone number. If you join our Loyalty Program, we also collect your gender and date of birth. A password is required in both cases.

You may also be asked to provide other voluntary information when completing forms to create an account, join our Loyalty Program, place an order, or sign up for marketing communications. Please ensure this information is kept up to date to improve your shopping experience.

This information is used to communicate with you, respond to your inquiries, fulfil your orders, and arrange for product delivery.

Automatically Collected Information
When you browse our store, we automatically receive certain information from your device, including cookies and your computer's IP address. Cookies and other tracking technologies help us understand your browser and operating system, which allows us to improve your shopping experience by customizing product recommendations and remembering your preferences.

Providing your Personal Information is voluntary. However, if you do not provide the requested information, we may be unable to process your order, offer Loyalty Program discounts, or create an account for you.

2. How We Collect Your Personal Information
We collect your personal information in various ways, such as when you browse products, add items to your cart, complete a purchase, or sign up for our newsletter or Loyalty Program. Additionally, we gather information through your interactions with our website and in accordance with the New Zealand Privacy Act 2020 (Privacy Act).

If you access our website from outside New Zealand, you acknowledge that any personal information you share with us will be managed in accordance with this Privacy Policy and the Privacy Act.

Use of Social Media and Third-Party Services
We use social media platforms such as Facebook, Instagram, Pinterest, and Google, which may be linked to our website through buttons or links. Your interaction with these third-party platforms is entirely optional. Any information you choose to share publicly through these services may be collected and used by us for legitimate business purposes. Please note that these platforms operate under their own privacy policies and practices, and we are not responsible for how they manage your information. If you do not wish to share your personal information or make it publicly accessible on these platforms, we recommend not using their services.

Additionally, we request that you do not share personal information about others, such as the email addresses of people you refer through our Loyalty Program, unless you have obtained their explicit consent. By providing such information, you confirm that you have the necessary authorization and that the individual is aware of the details outlined in this Privacy Policy.

If you interact with social media platforms (e.g., by liking or sharing posts), we may use this information to display personalised advertisements on third-party platforms such as Facebook or Instagram. However, we are not responsible for how these third-party platforms manage your data.

3. How Do We Obtain Your Consent
By providing your personal information, you consent to its collection and use for the purposes outlined in this policy. If you wish to receive marketing updates, such as newsletters or promotional offers, you must explicitly opt-in. You can withdraw consent at any time by following the instructions in any marketing communication.

If we request your personal information for additional purposes, such as sending marketing materials, we will either explicitly ask for your consent or, where permitted by applicable laws, provide you with the option to decline.

Should you choose to opt-in but later decide to withdraw your consent, you can do so at any time by contacting us at hello@fashionbrazil.co.nz or you can unsubscribe from marketing emails using the link provided in those emails.

4. How We Use Your Personal Information
We collect, use and disclose your personal information only when we have a legitimate basis to do so. This includes using your information to process and fulfil your order, such as confirming your purchase, delivering your items, addressing any returns, and responding to inquiries related to your order.

If you have given your consent, or where consent is not legally required, we may use your personal information to send you marketing materials (like newsletters or promotional offers) or to display advertisements for our products on third-party platforms, such as Facebook.

In addition to processing orders, we may use your information to personalizse product recommendations, improve the online shopping experience, and tailor our marketing materials to your preferences:

  • Managing your account (if you create one) and any participation in our Loyalty Programme, such as sending updates related to your account or Loyalty membership.
  • Communicating with you if you’ve registered to become a product tester.
  • Running and improving our business operations, such as analysing customer data, enhancing your website experience, and conducting customer surveys.

Other parts of this Privacy Policy describe additional scenarios where your personal information may be collected, used, or shared.

We may also use and disclose your personal information as required to meet our legal obligations or in cases where you breach our Terms of Service.

Your personal information may be collected, used, or shared for any of the above purposes, as permitted under the Privacy Act, or with your explicit consent in other circumstances.

5. Shopify as Data Processor
Our store is hosted by Shopify, a platform provided by Shopify Inc. This platform enables us to offer and sell our products to you.

Your personal information collected through this website is disclosed and stored in Shopify’s data storage, databases and the general Shopify application. Shopify complies with industry standards for data protection. Your personal information is stored securely in Shopify's data centers, and Shopify also has measures in place to protect your information, as outlined in their Privacy Policy.

Shopify also collects your personal information for purposes outlined in their Privacy Policy. You can view Shopify's full Privacy Statement here: https://www.shopify.com/legal/privacy. In brief, this information is collected when you visit our online store, place an order, or create an account with us. Personal information collected by Shopify is used to provide us with thier e-commerce services such as processing orders, authenticatin and processing payments, screening and preventing fraudlent transactions, improving its platform and, if you opted in for Shopify Pay, to pre-fill your checkout information and to offer you customised advertising.

Shopify may share your information with third parties when necessary—for example, to prevent fraud or illegal activity, to comply with legal requirements, or if we authorise a transfer of information to other parties like payment processors.  You can view the full details of their Privacy Statement here: https://www.shopify.com/legal/privacy 

For more insight, you may also want to read Shopify’s Terms of Service found here: https://www.shopify.com/legal/terms

6. Other Third-Party Services
We use third-party service providers for tasks such as processing your order payment, delivering your order to you and to and managing marketing communications. 

In general, the third-party providers we work with collect, use, and disclose your information solely to the extent required to allow them to perform the services they provide to us.

We may share (or authorise Shopify to share) your personal information with third-party providers to facilitate data processing or to provide services on our behalf. These providers may be located outside of New Zealand, and in some cases, in jurisdictions where privacy laws may not offer the same level of protection as those in your country of residence. For EU residents, these countries may not have an adequacy decision from the European Commission regarding their privacy standards.

If you choose to complete a transaction on our website, your personal information may be subject to the laws of the jurisdictions where the third-party service providers or their facilities are located.

We ensure that third parties do not use your personal information for their own purposes, except when it is necessary to enforce their legal rights or comply with legal obligations. For example, if you are located in Canada and a payment is processed by a U.S.-based provider, your personal information may be subject to disclosure under U.S. laws, including the Patriot Act.

If you use a direct payment gateway to complete your purchase, your credit card details will be stored securely with the payment provider and encrypted according to the Payment Card Industry Data Security Standards (PCI-DSS), which are designed to protect sensitive data. All payment gateways we use comply with PCI-DSS standards, as managed by the PCI Security Standards Council, including brands like Visa, MasterCard, American Express, and Discover.

Please note that when you use payment processors, delivery services, or other third-party providers, your personal information may be subject to their privacy policies, which could differ from ours, especially with regard to data storage and security standards.

When you click on links to third-party sites from our store, they may take you away from our website. We are not responsible for the privacy practices of these external sites and encourage you to review their privacy policies. Once you leave our website or are redirected to a third-party site or app, our Privacy Policy and Terms of Service no longer apply.

7. Sharing Your Personal Information with Third Parties
In addition to the third-party service providers we engage with as part of our business operations, there are other circumstances in which we may share your personal information:

  • To enforce our Terms of Service and ensure compliance.
  • When required by law, such as in response to a subpoena or other legal processes.
  • When we reasonably believe that disclosure is necessary to protect our rights, property, safety, or the safety of others.
  • For the detection, investigation, prevention, or resolution of fraud, security concerns, or technical issues, in collaboration with us or other authorised entities like payment processors.
  • In response to a government request, where we are legally obligated to comply, or if allowed under the Privacy Act.
  • To address matters outlined in the section, "How We Manage Your Personal Information."
  • With your explicit consent, we may disclose your information to any third party.

8. How We Manage Your Personal Information
Your personal information is securely stored with us via Shopify, in accordance with the details outlined in the "Shopify" section. When you provide your personal details, they are sent to the locations where Shopify’s servers are based. Shopify also collects and stores this information under its own privacy policy. Shopify’s registered address is 150 Elgin St., 8th Fl, Ottawa, ON K2P 1L4, Canada.

We will keep your personal information for as long as necessary to maintain our relationship with you (such as if you have an active account), provide the products you requested (including if you’ve agreed to receive marketing communications), or fulfil any legal obligations we have to retain your data. We will not hold your personal information for longer than required for the purpose for which it was collected.

If you wish to delete your account, request that we remove your personal information, stop sending you marketing communications, or revoke your consent for the use of your information, please contact us at hello@fashionbrazil.co.nz. In such cases, we will only retain information if necessary to fulfil legal obligations, resolve disputes, or enforce our Terms of Service.

9. Security and Cookies
We prioritise the security of your personal information and take reasonable measures, in line with industry standards, to protect it from being lost, misused, accessed without authorisation, altered, or destroyed.

By using our website and browsing our store, you consent to our use of cookies on your device. A cookie is a small data file placed on a device with a web browser (such as a computer or tablet). This file may store information about your device, IP address, browsing session, and activity on our site. Cookies also help us remember items in your shopping cart and the details of your checkout process, making it easier for you to complete purchases in the future. Most browsers allow you to manage or block cookies, but if you disable them, some features of our website may not function properly or may take longer to load.

We have listed the cookies we use below, and you can opt-out of their use if you prefer: 

We use Google Analytics, a service provided by Google Inc., to analyse how visitors interact with our website. Google Analytics collects cookies to gather data such as your IP address, transaction IDs, and email hash. This information is pseudonymized and stored on Google servers in the United States. Google uses this data solely to evaluate your use of our website, generate activity reports, and provide related services.

10. SMS Compliance 
Text Marketing Notifications 
By entering your phone number during checkout, making a purchase, or subscribing, you agree to receive order updates (including abandoned cart reminders) and marketing offers via text. You don’t need to consent to receive these messages in order to complete your purchase.

By opting in to our text marketing, you agree to receive text updates about your order and marketing offers. You may also receive messages from our WhatsApp Business account or other communication platforms.

To stop receiving them, reply STOP to any message or click the unsubscribe link in any of our texts. Other opt-out requests won’t be accepted. Standard message and data rates may apply.

11. Age of Consent
By using this website, you confirm that you are at least the legal age of majority in your country, state, or province of residence. If you are under the legal age, you affirm that you have obtained consent from a parent or guardian to allow any minor dependents under your care to use this website.

12. Changes to This Privacy Policy
We may update or modify this privacy policy at any time, so we encourage you to review it periodically. Updates or modifications to the policy will take effect immediately once posted on our website. If significant changes are made, we will notify you via email or a prominent notice on our website.

If our business is sold or merged with another entity, your personal information may be transferred to the new owners, allowing us to continue providing products to you.

13. Legal Compliance and Privacy Act 2020
We comply with the New Zealand Privacy Act 2020, ensuring your personal information is collected, used, and stored responsibly. This law grants individuals specific rights regarding their data.

For more details or to resolve disputes regarding your personal information, visit the Office of the Privacy Commissioner at https://www.privacy.org.nz.

14. Access to Your Personal Information
You have the right to request access to, correction of, or deletion of your personal data by contacting our Privacy Compliance Officer at hello@fashionbrazil.co.nz or by mail at Silverdale Post Centre, 24 Silverdale Street, Silverdale, Auckland, 0932.

When requesting access to or modification of your personal information, we may ask you to verify your identity and specify the data you wish to access.

Compliance with Privacy Laws and Additional Rights for EU Residents
We manage your personal data in compliance with applicable privacy laws, including the General Data Protection Regulation (GDPR) for EU residents, the California Consumer Privacy Act (CCPA) for California residents, and the CAN-SPAM Act for email communications. GDPR grants EU residents additional rights, such as data portability and the ability to restrict or object to data processing.

EU residents have additional GDPR rights, including data portability and the ability to restrict or object to data processing. Complaints can be filed with your local supervisory authority.